Jul 25, 2024  
2024-2025 Course Catalog 
2024-2025 Course Catalog


Sales and Management, Diploma

Location(s): Ankeny

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Sales and Management careers are predicted to show strong growth and earning potential through 2022 according to the U.S.Department of Labor. Many opportunities exist for the highly motivated, people-oriented, goal-setting individual who wants to quickly move into a sales or management position for manufacturing, real estate, finance, advertising, retail and a wide variety of other businesses.

Specific benefits of the program include rapid development of sales and management skills, total transferability into any of DMACC’s two-year Marketing and Management AAS degree programs, and the satisfaction of gaining self-confidence as marketing skills are acquired.

Students will have the opportunity to enroll in the program for either day or online classes at the beginning of each semester. Classes are designed to help students learn sales and management skills through hands-on activities such as case studies, simulations, team projects, study tours, networking with business leaders and community involvement projects.

Program Details

Students may start any semester

Selected courses in this program are offered at other campuses.

Graduation Requirements

To earn a Sales and Management diploma, a student must complete all coursework as prescribed and maintain a 2.0 grade point average.

Semester 1

Semester 2

Total Credits Required to Complete this Diploma - 36

*Total credits are calculated using the least number of credits needed to satisfy the option requirements.  

Fixed Costs

Tuition……………………………………………………………………………………..$193.00 per credit

The costs for each program are estimates and subject to change.

Varied Costs

Costs Semester 1 Semester 2 Semester 3
Books (approximate) 600 600 200
Study Tours 150

Students can expect to spend $100-$150 per course on textbooks. Costs can be reduced by renting textbooks or buying e-texts.

Approximate total for program: $8,798**

**Program entry requirements are not included in the total approximate cost.

What Kind of Work Will You Do?

  • Strategically sell products and develop sales promotions.
  • Work closely with coworkers and managers to identify and solve customer buying needs.
  • Create, coordinate and communicate solutions to business and customer problems.
  • Support organizational marketing strategies.
  • Develop long-term profitable business relationships.
  • Develop new prospects.
  • Develop and maintain good customer relationship management strategies.
  • Establish and maintain positive and productive organizational culture.

What Skills and Abilities Will You Need?

  • Maintain good working relations with customers, fellow workers and management; a team effort is required.
  • Leadership and teamwork skills
  • Communicate persuasively.
  • Identify buying needs of customers.
  • Identify and solve the work problems of employees.
  • Analyze problems and create solutions.

What Else Should I Consider about this Program or Career Choice?

  • Some of the highest-paid individuals work in sales and earn commissions.
  • High compensation accompanies long-term success.
  • High job security for people who are successful.
  • Commissioned sales people can expect income to vary from month to month.
  • There is an above-average amount of freedom to plan own schedule.
  • Selling can require a great deal of travel.
  • Expenses are usually reimbursed by employer.
  • This training is an excellent foundation for starting and operating your own business.
  • Sales and management careers are expected to show strong growth through 2022, with opportunities for retail, wholesale, service, and manufacturer sales.
  • Strong opportunities for promotion to positions such as sales manager or sales trainer.
  • Can transfer all credits to a two-year Management or Marketing AAS program.

Program Competencies

  1. Lead, direct, and evaluate the work activities of employees.
  2. Execute the human resource activities of a group.
  3. Develop and implement training and development activities to enhance employee and organizational performance.
  4. Deploy the marketing mix strategies from the perspective of a management team member.
  5. Demonstrate effective conflict resolution skills.
  6. Delegate duties and tasks in accomplishing organizational objectives.
  7. Adopt motivational strategies to optimize the performance of employees for the benefit of the organization.
  8. Analyze and interpret financial and statistical data to support decisions.
  9. Lead and implement project management initiatives.
  10. Understand and interpret the legal aspects of various industries as it relates to a manager’s role in an organization

Nondiscrimination Statement

Des Moines Area Community College shall not engage in nor allow discrimination covered by law against any person, group or organization. This includes in its programs, activities, employment practices, or hiring practices, and harassment or discrimination based on race, color, national origin, creed, religion, sex, sexual orientation, gender identity, age, disability, genetic information (in employment) and actual or potential parental, family or marital status. Veteran status in educational programs, activities, employment practices, or admission procedures is also included to the extent covered by law. Lack of English language proficiency will not be a barrier to admission and participation in career and technical education programs.

Individuals who believe they have been discriminated against may file a complaint through the College Discrimination Complaint Procedure. Complaint forms may be obtained from the Executive Campus Dean’s office, the Executive Academic Deans’ office, the Judicial Officer, or the EEO/AA Officer, Human Resources. ADA questions and concerns may be directed to the Section 504/ADA Coordinator at 2006 S. Ankeny Blvd, Bldg 6, Ankeny, IA 50023, phone 515/964-6857, dso@dmacc.edu. Title IX questions and concerns may be directed to the Title IX Coordinator at 2006 S. Ankeny Blvd, Bldg 1, Ankeny, IA 50023, phone 515/964-6216, Title9@dmacc.edu. Questions or complaints about this policy may be directed to the Director of the Office for Civil Rights, U.S. Department of Education, John C. Kluczysnki Federal Building, 230 S. Dearborn Street, 37th Floor, Chicago, IL 60604-7204, phone 312/730-1560, fax 312/730-1576, TDD 800-877-8339 Email OCR.Chicago@ed.gov.

DMACC offers career and technical programs in the following areas of study:
Agriculture, Natural and Environmental Science
Architecture, Engineering, and Construction
Arts, Design, and Visual Communication
Business, Management, and Marketing
Education, Public, and Human Services
Health Science
Hospitality and Culinary
Information Technology
Transportation & Logistics

Entrance requirements for specific programs can be found at Academic Pathway website.(2024)

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