Mar 29, 2024  
2015-2016 Course Catalog 
    
2015-2016 Course Catalog [ARCHIVED CATALOG]

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MKT 115 - Business-to-Business Marketing

Credits: 3
Lecture Hours: 3
Lab Hours: 0
Practicum Hours: 0
Work Experience: 0
Course Type: Open
Presents functional methods of business-to-business marketing. Examines all forms of wholesaler service and manufacturer-type marketing activities.



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