May 21, 2022  
2020-2021 Course Catalog 
    
2020-2021 Course Catalog [ARCHIVED CATALOG]

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GRD 408 - Introduction to Rich Media and Animation

Credits: 2
Lecture Hours: 1
Lab Hours: 2
Practicum Hours: 0
Work Experience: 0
Course Type: Voc/Tech
A recommended overview class for all Rich Media and Animation courses. This course explores the history, structure, terminology, and fundamental visual communication principles as they relate to the Rich Media and Animation industry. Research, participation, and creativity are encouraged throughout various lectures, exercises, and student activities.
Competencies
  1. Evaluate current Windows and Mac computer operating systems
    1. Demonstrate how to power up and shut down computer in approved manner
    2. Practice navigation at desktop level using hierarchical filing system
    3. Select and open documents, folders, and applications
    4. Apply computer operations using pull-down menus and menu commands
    5. Examine and open existing documents from removable drive, hard drive, and file server
    6. Identify and manage fonts on Mac and PC platforms
    7. Demonstrate how to save and backup files
    8. Review and describe file formats
    9. Differentiate between Save and Save As commands
  2. Develop project concepts and ideas
    1. Review a Creative Brief
    2. Identify needs of the Client
    3. Apply various brainstorming techniques
    4. Prepare thumbnail concepts
    5. Assemble Moodboards
    6. Develop key Style Frames
    7. Identify inspirational resources
  3. Determine correct color theory usage for effective visual communication
    1. Explain additive and subtractive color
    2. Distinguish between primary, secondary and tertiary colors
    3. Review warm and cool colors
    4. Summarize color tint and shade
    5. Examine color psychology
    6. Produce a color scheme
    7. Build a color script
    8. Demonstrate basic understanding of color management on computer software
  4. Evaluate the Principles of Design, Composition, and Motion to communicate effective visuals
    1. Examine the Principles of Design
    2. Review the Elements of Design
    3. Describe the Elements of Composition
    4. Examine the Principles of Animation
    5. Explain motion design formats and techniques
    6. Review compositional techniques
    7. Apply visual principles to objects, text, graphics, and characters
  5. Organize rich media and animation industry research
    1. Categorize different industry terms and definitions
    2. Distinguish between production roles and job descriptions
    3. Examine Animator Responsibilities - Film
    4. Review and Outline Animator Responsivities - Games
    5. Distinguish between Animator Responsibilities - Motion Graphics
    6. Examine and Recognize Animator Responsibilities - Other
    7. Explore styles of Rich Media and Animation
    8. Distinguish between past and present roles in animation
    9. List and discuss emerging technologies
    10. Review various Rich Media and Animation resources
  6. Appraise the history of animation
    1. Categorize Ancient History and Sequential Art
    2. Examine Contemporary Animation History
    3. Distinguish between works of current and past animators
    4. Explain Disney’s “Nine Old Men” and “The Illusion of Life”?
    5. List and discuss the Golden Age
    6. Describe the Influence of Early Cinema
    7. Examine international animation styles
    8. Identify past and present trends in animation
  7. Evaluate visual storytelling techniques
    1. Examine narrative story structure
    2. List and define key elements of a story
    3. Distinguish between various story plot types
    4. Categorize character archetypes
    5. Develop character personalities
    6. Study point-of-view and authoring techniques
    7. Explore the principles and needs of effective communication
    8. Apply storytelling techniques to visual mediums
    9. Examine visual storytelling formats/styles
  8. Appraise the fundamentals of Typography
    1. Review and label the anatomy of type
    2. Identify typeface classification categories
    3. Adjust spatial manipulation to text
    4. Implement alignment options
    5. Discuss the importance of font readability
    6. Select and Administer tools for adjusting type
    7. Survey and discuss appropriate typeface categories
    8. Examine proper font selection
  9. Create and analyze work in a collaborative setting
    1. Participate in class discussions and critiques
    2. Prepare and share researched presentations
    3. Demonstrate how to deconstruct a visual piece



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